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Wood Floor Business Magazine Design Award winning floor for the Best Residential category. The photo shows a wood floor with intricate inlays.
Print Insights

PRINT INSIGHTS

The Power of Print

Our audited print audience of wood flooring decision-makers heavily rely on print media to find relevant information to inform their business decisions and find the products and services they need to run profitable businesses.

The AZBEES 2020 Awards of Excellence: Magazine of the Year Finalist award logo in gold.
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56%

of WFB readers say they read WFB only in print

GDUSA Design Award Winner & ASBPE Awards of Excellence: Magazine of the Year Finalist

Advertising in WFB magazine means your brand will be alongside trusted content in a nationally recognized publication.
An orange a blue half circle infographic with the blue showing 94 percent.

94%

of readers say that WFB enables them to learn about new products
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75%

of readers say they have purchased or recommended a product to others after seeing an ad in WFB
A fanned display of three issues (April/May 2022, June/July 2022, August/September 2022) of Wood Floor Business Magazine.

80%

of readers say they keep copies of WFB to reference in the future

Source: 2022 Wood Floor Business survey

PRINT AUDIT

What it Means to be Audited:

As part of our commitment to being transparent with our data, we’re proud to be an Alliance for Audited Media (AAM)-audited magazine. You can be confident you’re reaching the exact market you’re targeting when you advertise in Wood Floor Business magazine.

The October/November 2022 Wood Floor Business Magazine cover showing the two WFB Ultimate Wood Floor Guy Gal Contest Winners.
OUR 20,000 PRINT SUBSCRIBERS ARE INDEPENDENTLY VERIFIED BY AAM TO ENSURE:
  • They have personally requested to receive the magazine.

  • They are decision-makers in the wood flooring industry.

  • Our list contains no outdated records that are no longer relevant.

Blue Alliance for Audited Media logo with AA logo mark.

88%

of readers say they read half or more of every issue of Wood Floor Business*
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87%

of our readers are contractors/ installers, retailers or distributors**
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74%

of our readers are the owner, president, or CEO of their company**
An orange a blue half circle infographic with the blue showing 74 percent.

*Source: 2022 Wood Floor Business survey **According to 2022 June/July Issue Report

PRINT SOLUTIONS: AD OPTIONS

The Perfect Size to Fit Your Needs

Here at Wood Floor Business, we know one size does not fit all. That's why we provide advertisers with multiple ad size options that work with any budget or strategy. From a two-page spread to a 1/6 page ad to a high-impact cover treatment, we have the solutions you need to drive your message forward.

PRINT SOLUTIONS: COVER & INSERT OPTIONS

Custom Cover and Insert Options

Looking for the wow factor? Stand out with a highly disruptive and engaging custom cover or insert, highlighting your brand. Contact Kendra Griffin to discuss options and pricing. 

PRINT SOLUTIONS: NEW PRODUCTS

Showcase Your Latest Products- For Free

Showcase new product introductions, as well as improvements you've made to existing products in front of our audience of forward-thinking buyers. This section runs in every issue of Wood Floor Business and is built to keep the industry up-to-date on the latest product and service innovations. ​Plus, product placement in the "New Products" section is free!

What's Included:
  • One product image of your choice

  • 100-125 characters